Resources for Communicators and Leaders

Health tech and benefit administration blend clinical quality, compliance, and 24/7 service with software velocity. That mix demands role clarity and incident-ready communication.

Jeppesen ForeFlight’s new CFO, CCO, and CPO signal a tighter link between investment, customer value, and employee enablement. Use this 90-day plan, metrics, and governance model to turn a leadership announcement into measurable trust

Name the why. Explain the business context for the transition (growth priorities, market conditions, talent strategy).

MahaloHub’s Clarity brings video-first resonance insights to message testing, analyzing tone, pacing, facial cues, and sentiment from real stakeholder feedback. For comms leaders, this enables faster alignment, better language, and fewer surprises at launch — with governance practices that protect culture and trust.

BCG’s 2025 Black Friday Study signals a broader shift in how people process information and make decisions. With nearly half of consumers using GenAI to compare options and evaluate credibility, leaders must adapt communication strategies to meet rising expectations for clarity, simplicity, and trust.

Holiday stress is at a breaking point, but the best leaders know how to turn chaos into clarity. From precise recognition to smart scheduling, this AdvoCast Resource unpacks what managers can do—right now—to protect trust and team wellbeing, following the Human Impact Blueprint™ principles.

Most employees feel comfortable selecting medical or dental coverage. Far fewer feel the same with disability, hospital indemnity, accident, or critical illness options. The press release cites LIMRA’s BEAT report: employees report strong understanding of foundational coverages, but confidence drops off with supplemental offerings. That matters because supplemental choices often determine how families weather a serious health event.