AI is everywhere in the comms workflow—speech drafts, FAQs, research summaries, stakeholder analysis, even early scenario planning. Yet many enterprises haven’t spelled out decision rights or accountability. That gap creates risk: inconsistent tone, “model drift” on values, unclear approval chains, and slower crisis response.
AI won’t replace HR—it will redefine the work HR leads. ADP’s 2026 HR Trends Guide points to four converging shifts: the move from roles to skills; the mainstreaming of generative and agentic AI; expanding pay transparency and multijurisdictional compliance; and a deepening HR–IT alliance.
Perhaps most importantly, the report exposes a gap between communicators and CEOs. While communicators focus on analytics, content creation, and influencer management, CEOs prioritize sustainable growth, agility in responding to market shifts, and revenue generation.